Unparalleled Demographic Base
The Far Hills Race Meeting attracts highly-educated, well-informed, high-net worth professionals. Of the over 40,000 attendees that attend the event:
- 34% are between the ages of 18-34
- 54% are between the ages of 35-54
- 64% are female, 36% are male
- 90% have college degrees
- 67% have incomes over $150,000
- 66% are married
An Exceptional Marketing Opportunity
An incomparable marketing and branding opportunity, the Far Hills Race Meeting:
- Appeals to a broad spectrum of industries and individuals seeking maximum access and exposure to a lifestyle-specific audience.
- Provides an immediate, intermediate and long-term halo effect for every marketing dollar spent.
- Generates more than 130 million media impressions across print, online and social channels.
- Reaches an international audience of steeplechase and thoroughbred owners, trainers and racing enthusiasts.
- Engages thousands of social media followers across Facebook, Twitter and Instagram.